MASSIVE VR Lab is involved in the FourEyes research line – Intelligence, Interaction, Immersion and Innovation for media industries!
FourEyes aims to make crucial and tangible advances in the digital media sector, the scientific community and in media‐related areas of application or markets, by promoting the exchange of knowledge among researchers with different backgrounds. It will provide the means for scientific, creative and industrial communities to understand how new forms of multimedia content can improve our way of life and be used to produce innovation when in a symbiotic relation with intelligent processing. It is widely accepted that interactive media plays an ever more important role not only in the cultural industry, but in almost all aspects of socioeconomic life, improving each day through increased pervasiveness. Virtual and immersive environments with the ability to engage multiple senses are also emerging.